Poster design for an event highlighting the connection of biodiversity.
Project goal: Upgrade a product guide for an inviting sales brochure.
Designed an independent school's annual publication to appeal to parents, school professionals and other stakeholders. I also did the principal photography, capturing the confidence and energy achieved in a nurturing learning environment – a real measure of the school's success.
I designed these features around bright, vivid, energetic imagery, choosing colors and fonts to give each story its own unique personality and appeal.
I designed the look and feel for this boutique florist that brought to life their unique offering. I redesigned the web site to create a visually appealing experience while ensuring the ordering process was seamless. I also translated the design to email blasts that strengthen the Petals brand with each mailing.
The client wanted a logo that was part flower, part acupunture needle and part magic wand – without looking too new age-y – and loved the result.
Designed multiple corporate communication campaigns. Final products included brochures, flyers, posters, advertisements, plasma screens and online graphics.
I designed the cover to show the company's ever-expanding family of businesses and employees, and brought that photojournalistic feel into the main feature, elevating it from a simple photo album into bright, engaging portraits of employees and their families.
For the SXSW feature, my approach was to create a design as spirited as the event.
Logo design for a Charlottesville wine shop on the theme of simple is better.
An annual report doesn't have to be dry and boring. I designed a striking, colorful feature and cover to engage readers while delivering important information.
Logo design for an Atlanta marketing communications firm.
I designed a clean, super-organized and appealing 180-page business furniture catalog and successfully coordinated production of this mammoth project.
Designed a cover and feature story to communicate that this organization's car companies are going strong.
Designed a striking new building logo for Sterling Sands condos.
Delivered a strong message with an iconic image that calls on one of the most powerful food images of all time.